CMST 3H03 Lecture Notes - Lecture 18: Indian Act, Inuit Broadcasting Corporation, Kamloops Wawa

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During 1998-99 review, concluded that it had substantially increased diversity in canadian broadcasting; policy wasn"t changed much. Key focus: channels and programs for ethnic audiences, not diversifying mainstream , judged effective, 1998-99 review: overall broadcasting had increased diversity, but, mainstream representation were still very low (2001) Multiculturalism goals (2003, canadian ethnocultural council: racial tolerance, public display of cultural diversity, fair representations, access, equity, social cohesion. Goals of multiculturalism (2003, canadian ethnocultural council): History of communication c01: gives marginal space to multicultural groups but doesn"t change dominant ways of framing. Also, sense of continued technological nationalism having the broadcasting channels is enough not actual change of who is writing main mass media discourses: no wonder we fall back to the silly stereotypes on display in the 2010 olympics. It is a network that develops in 1990s from a place of non-existence in the 1970s (almost nothing exists in the 1970s and what happens within the years that causes so much change?)

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