CMST 3H03 Lecture Notes - Lecture 12: Canadian Studies, Abstraction, Sensorium
24 Mar 2018
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Can reach large audience in real time simultaneously: anderson"s imagined community, get a large audience that can"t see each other physically inscribing this sense of a mass audience and address everyone as a whole. Mass audience: filled up by this large cultural corporation and public event that are entered into private homes. Public events enter private homes: loviglio: radio"s intimate public (1930s) intimate address, national belonging. Why study this: common theoretical framework in media/communication history, interesting but limitations. Effort to understand 20c electronic media: radio, television, etc. Can still store information: store and preserve it, he"s interested in how radio is throwing it back to older tribal ways. Radio: tribal magic , effects depend on how literate society is, hot vs. Ong, orality and literacy: the technologizing of the word (1982) Visual/aural binary: audio-visual litany (sterne, slippage between cognition and social organization.
