CMST 3HC3 Lecture Notes - Lecture 16: Multiculturalism In Canada, Northern Canada, Content Analysis
4 Apr 2018
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Document Summary
1985 broadcasting policy reflecting canada"s linguistic and cultural diversity. Key focus: channels and programs for ethnic audiences, not diversifying mainstream . Judged effective: 1998-99 review: overall broadcasting had increased diversity, but, mainstream representation were still very low (2001) Multilateral audiences & less focus on changing what mainstream media is. Multiculturalism goals (2003, canadian ethnocultural council) canadian federal policies show diversity etc: racial tolerance, public display of cultural diversity. 2001 content analysis: mainstream representations still very low. Charles taylor (1994: difference blind v. cultural particularity. Blind colourblind casting, call for in hollywood a lot, degrassi script writers write script (focus on gender not ethnicity), cast whoever no matter race. Bannerji critique of multiculturalism: can giving marginal space to multicultural groups affect the mainstream, 2 foundational culture eng and french. Technological nationalism: focus on broadcasting channels, what about content and who gets to create it, channels for diff groups don"t really look into what content is available.
