KINESIOL 3Y03 Lecture 12: Sports nutrition I

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We adapt to burning one type of fuel over another; ideally we don"t want to burn aa (this should be the last one, but we can tap into this store when we run low on other ones) In canada 2009, valued at million: gatorade and powerade, sports food. Typically found in a bar format: nutrient dense and leverages the functional food proposition; that is, it provides health benefits that go beyond their nutritional value, whey and soy are dominant ingredients. In canada, 2009, sales at . 4 million: sports supplements. Objectives: build muscle tissue, increase energy stores/utilization, decrease body fat. Typical ingredients: soy protein, whey protein, creatine, l-carnitine and amino acids (does not include sports drinks) When we exercise, we stimulate our tissues to adapt; production of new enzymes is the most important adaptation mechanism (protein synthesis); some enzymes allow cells to become better at using o2 to produce atp.

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