LABRST 3H03 Lecture Notes - Lecture 8: Loaded Language, Nimby, Sampling Error

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Uses: measure public opinion and indicate trends, to identify public opinion of electoral candidates and political parties, by governments to assess citizen satisfaction with government services. Research proposal: include some of the above questions and have a sample of how you"re collecting info, ex. Avoid prestige bias don"t ask what do you think after stating a statistic from an expert. Avoid false premises don"t begin question with a premise respondents don"t agree with because then they"ll be confused. Be careful with order e ect prime a respondent for answers / leading up to a speci c question + ask an open ended question rst. Exam: if making a survey and asking for years in a job, don"t repeat numbers in the range, eg. do 5-10, 11-15 . Specify questions, so instead of whats your income?, what"s your annual income before taxes? . Don"t ask about peoples expectations beyond 2 years.

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