SOCPSY 1Z03 Lecture Notes - Lecture 2: Quantitative Research, Research, Content Analysis

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Often doesn"t look beyond the impact of the individual. We need to understand it on a deeper level, further impact, influences that may impact the characteristics we may exhibit. Social life is usually represented in a quantitative manner when it should be in a qualitative manner. Specific statements on how one thing will relate to another in a study. Independent variables: things being tested to see if they. Operationalize: put terms in a way that is measurable. Representative of our study so it gives you a more accurate representative of your study. Most commonly in the form of survey research. Interviewing(variety of different types), focus groups, observation, narrative analysis. We will discuss ethics in research throughout the term. Reflexive behaviour: self-reflexivity is key to the development of self. Our self is full developed according to mead when we see ourselves as an object and have a reflexive point from which we view the world.

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