SOCSCI 2EN3 Lecture Notes - Lecture 4: First Choice Haircutters, Franchising, Bulk Purchasing
18 Oct 2016
School
Department
Course
Professor
Document Summary
A business model revolving around a 2-party legal agreement, whereby the franchisee conducts business according to terms specified by the franchisor. Canada is the most franchise-dense economy: a new franchise outlet opens every 2 hours, there is one franchise for every 400 canadian. Party in a franchise contract into specifies the methods to be followed and the terms to be met by the other party. Oxford learning centre franchise from the same company. (cid:498)franchise contract(cid:499) = legal agreement between franchisor and franchisee. Wine store at fortinos facilities of a host store of franchises. Proven marketing concept and customer base: use of an established, nation-wide brand. Financial assistance: start-up business costs are high and by teaming up with a franchise, the individual can increase her/his chance of receiving financial help. Operating assistance: franchisor provides operating services, including site selection, bulk purchasing of equipment, and inventory. Canadian franchising enterprises are expanding into countries beyond north.
