GMS 692 Lecture Notes - Lecture 5: International Trade, Culture Of The United Kingdom, International Business

• School: Ryerson University
• Department: Global Management Studies
• Course: GMS 692
• Professor: Manjuris

Document Summary

Before we begin discussing the various competitive regions in europe, let"s review the idea of. We can safely predict that the external environment will become a greater consideration for organizations as media inquiry, government regulation, and public expectations become more important. Organizational behaviour will be under closer scrutiny than ever before and minor decisions may build or destroy a reputation. As companies expand globally, their ethics will be tested by the local environments in which they find themselves. Sometimes, ethics are defined differently in each of these locations. All firms will face a litany of complexities as they move forward into a competitive marketplace. This is primarily due to the evolution of businesses to include a broad base global view. Management is forced therefore to consider the global context in their businesses, either because they themselves are moving into an international market, or because an international competitor has moved into their domestic market.