ITM 102 Lecture Notes - Lecture 10: Kijiji, Business Transformation, E-Commerce
Document Summary
The use of the internet and the web to transact business. Excepional except 2-3 that was during the inancial crisis. Online canadian consumer sales grow to an esimate 12 billion in 2012. More than2. 4 trillion people globally are now connected to the internet. 975 of canadians i the tap income quarile have access to the internet in their homes, but that number dropped to 54 % too those in the botom quarile. In a few years, mobile phones will be most common internet access device. Currently, more than half of all mobile phones users access the internet using their phones. Key concepts in e-commerce digital markets and digital goods in a global market. Business to customer: retailing of products of products and services directly to individual customers (chapters) Business to business (b2b): sales of goods and services to other business (chem connect) Consumer to consumer (c2c): individual using the web for private sales or exchange (kijiji)