MHR 505 Lecture Notes - Lecture 7: Pollination, Absorptive Capacity
22 Jan 2017
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Document Summary
Creativity - the development of original ideas that make a socially recognized contribution. It is present when developing alternatives, such as figuring out new places to look for exisiting solutions or working out the design of a costume-made solution. Creativity essential component of decision making as well as a powerful resources for corporate competitive advantage and individual career development. Graham walls built on helmholtz"s idea and constructed the 4 stage model. Developing a clear understanding of what you are trying to achieve through a novel solution and. Investigating the problem/ opportunity in many ways then actively studying information seemingly related to the topic. Developing knowledge and possible skills about the issue/object of attention. Put 1 problem aside, but mind still working on it; low-level awareness of issue. Assists divergent thinking - reframing a problem in a unique way & generating different approaches to issue. Experience of suddenly becoming aware of a unique idea.
