ANTH 100A Lecture Notes - Lecture 3: Coffee Culture, Punk Subculture, Ethnography
Document Summary
The scientific description of the customs of individual peoples and cultures. Ethnography is the work of describing a culture. The goal of ethnography is to grasp the native"s point of view, his relation to life, to realize his vision of his world. Historically, it should take minimum of a year to conduct an ethnographic study. Many of the places anthropologists were going were far from their home base. Not reasonable for them to go for a few weeks and then return home. Presence of social media and field work. Ethnography as slow research", deep hanging out," based on being there": participant observation. Ethnography can be conducted within microcultures anywhere - for instance academic culture . Confronting one"s own naive realism and ethnocentrism. The discomfort of being a child who knows nothing; retraining your body and mind. Developing a sense of cultural relativism calibrated to one"s own moral commitments. Collaboration and commitment: the ethics of engaged fieldwork.
