CRM 2303 Lecture Notes - Lecture 4: Computer-Assisted Telephone Interviewing

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Interviews always involve a questionnaire or interview guide/schedule (less structured) Questionnaires do not always involve an interview. Mail-back or group setting (eg. , census, self-report delinquency. A questionnaire is not equivalent to a survey. One survey is made up of a questionnaire completed by many respondents. Survey = researchers sample many respondents who answer the same questions, in the same order, in the same way on a questionnaire. Associations among variables are measured using statistical techniques. Focus groups (groups discuss views on a topic) Oral history (respondents talk about a specific experience) Too many surveys response rates have dropped. Limit to the number of open-ended questions that can be included. May be more willing to be-interviewed for panel studies. Cost: time to select and travel to respondents. Reactivity interviewers can lead" and bias results. Useful for populations in a single setting (eg. , classroom or prison) Disadvantage: cost of travel for interviewers and data entry.

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