CITB02H3 Lecture Notes - Lecture 6: Creative Class, Richard Florida, Meritocracy
Document Summary
Members of this class engage in creative work. Related to the idea of a 21st century; information-based economy requiring knowledge and creativity. Wealth and ownership of the means of production. New ideas, new products asset to digital age of economy. Super-creative core: responsible for the creation and introduction of ideas into the mainstream, e. g. scientists, engineers, researchers, analysts, non-fiction writers. Creative professionals: individuals whose work requires them to add creative value to their work, e. g. doctors, legal professionals. 1/3 of american workforce, but make 50% of the salaries. City must respond to this by offering consumption opportunities for the creative class to express themselves. Hard work and investing in education leads to success. According to richard florida, creativity stimulates local economies through: An association with the information and knowledge industries. Acting as a driver for tourism: creativity and culture can be used to market a place to outsiders.
