PSYC14H3 Lecture Notes - Lecture 4: Cultural Psychology, Operationalization, Individualism
Document Summary
Interpretation: causation, what is the cultural dimension driving my differences, why is there so much formality in one culture and not so much in the other? . Linear remove noise : contextual noise is valuable. Individual differences: example: personality differences, social-cognitive approach, priming people to think of their group/family and themselves in a certain way determines individualistic vs. collectivistic mentality, situation-structure approach, aka. Linguistic translation: back-translation, to ensure coherence, response biases, social desirability, confirmation bias, moderacy bias, quantifiers, reference group effects, deprivation effects, what are the cost-benefit trade-offs of surveys vs. experiments, surveys. Can"t generalize chinese people to asians: bicultural sampling, being bicultural means that you can frame switch, student sampling. International students at uoft tend to be elite can"t use these people to generalize their culture. Out in the world: operationalization, translations, surveys, experiments, field studies, qualitative work, sampling, generalizability.