SOCA01H3 Lecture Notes - Lecture 8: Horizontal Integration, United States Presidential Debates, 2004, Social Control

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4 Nov 2015
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Everyday: teens said they watch t. v. or use social media either a lot or. Sometimes while doing homework and 76% said they listen to music while working. Mass media: print, radio, television and other communication technologies. (pg. 462: the word mass implies that the media reach many people (pg. 462, the word media signifies that communication doesn"t take place directly through face to face interaction (pg. 462: seen as an one-sided interaction where they are, fewer senders/ producers but many receivers or audience members, what do you make of the power differential in this relationship, political process work, reduces diversity of things people see. Did you watch the last episode of ______? . Can you believe the royals put the jays and mets away? . Newspapers allowed an opportunity to engage at a deeper level than previously available: produces a sense of community, creates national belonging, print capitalism and nationalism.

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