GGR252H1 Lecture Notes - Dennis Amiss, Geomarketing, Cholera
Document Summary
What is odd about this season- short amount of time with massive amounts of expenditures: significant cultural factors; buying stuff that we don"t need but want. Like in toronto and different incomes: how to appeal to the demand to get your money; how to get to these people to compose these goods. Marketing, how to best reach the consumers of goods and services. Marketing geo: how to locate the best reach the consumers of goods and services. Need demand for the supply; but supply does manipulate demand. Why do most restaurants fail within a few short years: location (number one reason) Investments for automobiles: huge infrastructure, media related (more likely to be interrupted, not just location. Something amiss with that pump as there is a cluster od deaths around it: tested this hypothesis by: took the handle off the pump (aka no water available) and all death cases went down!
