Media, Information and Technoculture 2100F/G Lecture Notes - Lecture 1: Netflix, Jaron Lanier, Yelp
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Title: beat the press: press = more than just journalism. Entire mediated environment newspapers, broadcast and cable tv, movies, music, books, Internet, advertising, fashion, education, means by which we communicate: beat = sensitizing concept which captures meanings at different levels and labels them accordingly (cid:862)peeli(cid:374)g (cid:858)the o(cid:374)io(cid:374) of realit(cid:455) do(cid:449)(cid:374) to differe(cid:374)t la(cid:455)ers(cid:859)(cid:863) Our reality has come to be defined by mass media. Mass media has redefined the traditional role of family, friends, and religion. Media has changed the way in which we make sense of our daily lives. Our mediated existence has become natural, inevitable. In a capitalist society, the primary goal of media is profit - requires beating competition. Book publishing: the rise of the book publishing industry is linked to the invention of the modern printing press and the rise of capitalism. Viacom, pearson, and news corporation: after the first decade, top five were time warner, walt disney corporation, news corporation, national.