Political Science 3336F/G Lecture 4: Lesson 4
20 Dec 2018
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Document Summary
Incumbents matters huge in us, less in canada, party voting strong in canada: high quality well informed, experience, accomplishments. Individual voter attributes: politically aware/interested, sociodemographic characteristics, gender, ethnicity, weak party ties. Affinity voting: preferences based on shared sociodemographic characteristics, voting for someone who is similar to you, cognitive, stereotypes simplify decisions, social identity, social membership, group id, solidarity. Personal similarity: distance between voters and leaders" matter, whether language, gender etc. made a difference it did. Party leaders: top job, media focus, easy to evaluate, shortcut for party preferences, character trustworthy, honest, caring, empathetic (left party leaders, competence intelligence, strength of leadership (conservative party leaders)
