Psychology 2135A/B Lecture Notes - Lecture 12: Reca, Lexical Decision Task, Manual Transmission
9 Nov 2016
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Prior experiences affect performance without conscious awareness of recall. Unconditioned stimulus (us) (already evokes a response) - meat (does not need to be learned) Unconditioned response (ur) (response food elicits) - salivating. Conditioned stimulus (cs) (thing its going to learn) - bell. Conditioned response (cr)- prior to conditioning the bell would produce no salivating. By repeatedly pairing the cs and the us, the cs comes to predict the us, leading to the cr. Procedural memory: memory that enables you to perform a specific learned skills or habitual responses, examples. You don"t have to consciously remember the steps involved in these actions to perform them. Try to explain to someone how to tie a shoelace. Conditioned to respond certain way to stimulus, response is automatic. Priming: activation of one or more existing memories by a stimulus. Affects subsequent thoughts and actions: two types of priming. Conceptual priming: when priming stimulus influences your flow of thoughts.
