BU288 Lecture Notes - Lecture 2: Regression Analysis, Participant Observation, Hawthorne Effect
Document Summary
Evidence based management: translating principles based on the best scientific evidence into organizational practices, managers decide based on the best available science, ebm is more likely to result in the attainment of organizational goals. Through ob research: research is a way of finding out about the world through objective and systematic info gathering, ob researchers follow strict research methods to conduct quality research, separates ob from opinion and common sense. Why should you care: you"re a (cid:272)o(cid:374)su(cid:373)er of ob resear(cid:272)h, textbooks, business press etc, a critical perspective is necessary to evaluate interventions, your knowledge of ob research can enable you to practice ebm. Conducting ob research: decide on research question, articulate your theory and form your hypothesis, hypotheses: formal statement of the expected relationship between 2 or more variables, design your study, collect your data, analyze data and report findings. Continuum of techniques: techniques can be used in combination or in series to complement each other.
