COMN 1000 Lecture Notes - Lecture 15: Communication Studies

• School: York University
• Department: Communication Studies
• Course: COMN 1000
• Professor: George Georgopoulos

Document Summary

The aim of this chapter is to project complex relationship between communications, society, and culture and consider some of the social roles of media and mass communication. Society, culture, and media and goes on to consider the ways in which communication and communication media are integral elements of the social and cultural fabric, as well as key dimensions of politics, economics, and processes of identity formation. The chapter then focuses on two canadians, harold innis and marshall mcluhan, who were the first scholars to bring serious attention to the idea that the ways in which people communicate might actually shape a society and its culture. In this context, it discusses how oral, literate, and various modes of electronic communication may affect social development, processes, and structures. The structures of different forms of these kinds of media are also examined, including prose and poetic literary forms, and broadcast, point-to-point, and network forms of electronic communication.