PSYC 1010 Lecture Notes - Semantic Network, The Cocktail Party, Episodic Memory
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PSYC 1010 Full Course Notes
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Semantic memory - memory for general information. Episodic memory - memory for personal events. Encoding - involves forming a memory code. Storage - involves maintaining encoded information in memory. Retrieval - involves recovering information from memory stores. Three key processes contribute to memory: encoding, storage, and retrieval. The next- in-line effect illustrates that active encoding is crucial to memory. Attention, which facilitates encoding, is inherently selective and has been compared to a lter. The cocktail party phenomenon suggests that input is screened late in mental processing. The empirical evidence indicates that people may have some exibility in where they place their attention lter. Structural, phonemic, and semantic encoding emphasize the structure, sound and meaning of words, respectively. Deeper processing results in better recall of information. Structural, phonemic, and semantic encoding represent progressively deeper levels of processing. Elaboration enriches encoding by linking a stimulus to other information, such as examples of an idea.