PSYC 2120 Lecture Notes - Lecture 4: Baskin-Robbins, Twin, Welfare Queen
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Takes 5 positive interactions to combat 1 negative interaction in a relationship. When are attitudes better at predicting behaviour: explicit attitudes: consciously aware of, measured by self-report. Implicit attitudes: unconscious attitudes that people are unaware of, measured in unique ways. If i feel good, i must like it and agree with it. A(cid:396)gu(cid:373)e(cid:374)ts that (cid:862)sou(cid:374)d(cid:863) good a(cid:396)e st(cid:396)o(cid:374)ge(cid:396) slogans, rhyming. If have personal consequences then inclined to listen: ability: people need to be able to evaluate the message. If motivation and ability are low, go to the peripheral route. If motivation and ability are high, go the central route: longer lasting attitude change. Source: attractiveness, trustworthiness, arguing against self-interest makes something seem more trustworthy. Condition 1: argued for more lenient courts and less severe sentences. Condition 2: argued for stricter courts and more severe sentences. 3 experimental group conditions: read gripping story a(cid:271)out (cid:862)(cid:449)elfa(cid:396)e (cid:395)uee(cid:374)(cid:863) e(cid:454)ploiti(cid:374)g the s(cid:455)ste(cid:373, given facts about welfare, read story and given facts.
