PR 605 Lecture Notes - Lecture 58: Organizational Culture

• School: Ball State University
• Department: Public Relations
• Course: PR 605
• Professor: Ingrid Cummings

Document Summary

Top management"s actions have a huge impact on the culture of the organization. Through words and behavior, senior executives create norms that go through the organization. Whether it is desirable to take risks. The amount of freedom managers give employees. What actions earn: pay raises, promotions, other rewards. The original culture comes from the founder"s philosophy, which influences the criteria for hiring very strongly as the organization grows in size. The success of socialization is dependent on how deliberate you match the values of new employees to those in the selection process of the organization to top management"s commitment to these socialization programs. Actions of the top manager set the general climate, which includes which behavior is acceptable and which behaviors are not. Then, employees are expected to sustain and continue this established culture. The founder"s set the organizational culture and once this is done, it"s hard to change after the fact.