ACCT1022 Lecture Notes - Lecture 2: Finished Good, Retained Earnings, Marginal Cost

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How does a firm create value for its shareholders: by growing retained earnings via effective management of assets and liabilities, the key goal: keep earning profits. To do that you have to take good strategic decisions (manage your opportunity costs well), and remain competitive. This in turn requires you to understand and manage: how/what costs are being incurred and, how these costs flow through the value chain. We will be careful with terminology: an expense is a cost that is recognized on the income statement as having been incurred to generating revenue in that period. Not all costs are expenses but all expenses are costs. A cost is a sacrifice made to achieve a particular purpose. Out of pocket costs v. opportunity costs. Given the various types of costs, the firm has to decide how to track these various costs in its internal records.

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