COMM1020 Lecture Notes - Lecture 1: Inmediares Productions, Profit Center, Textuality
3 Apr 2016
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1. pluralfomr of medium: the main means of mass comm(tv, radio, newspapers, and the internet) regarded collectively. Comm: from the latin root for common or shared . Grounded in idea of transportation the process of moving messages from sender thru medium to receiver . Who said what towhom with a fact (sender-message-receiver) Comm as construction of a shared space or map within which people co-exist. Ballet, symphony, art galleries, classic lit, the new yorker. Pitbull, gucci mane, love&hip hop atlanta, honey-boo-boo, nascar, nat"l enquirer. If we take culture broadly, culture is the totality of things in the world. Even if i have no pitbull songs, i know who he is. Visible cultures: traditions dress, heroes, behaviors, artefacts, customs, symbols. Invisible culture: assumptions, beliefs, perceptions, values, attitudes, world views. Culture is the totality of things in our world that shape the way we make meaning. *ideology: system of ideas: values and feelings by which people collectively make sense of the world.
