MEDIAST 10 Lecture Notes - Lecture 9: Media Culture, Culture Industry, Public Culture
Document Summary
4. tradition and heritage become lifestyle" and experimenting with the latest thing : consumer culture is continuing itself for creation, the clothes make demands, what you wear is who you wear, represents status over function, result, delusion of control. Isolated from tradition and community, we become open to manipulation (thru media: creates inexhaustible dissatisfaction, consumer doesn"t want to satisfy the consumer. German scholars who ed nazis to us in 1930s-1940. The culture industry = commercial producer of mass culture. Concern: mass-produced entertained has stunted the working class. Supplies spectacle, diversion, advertising instead of communication and enlightenment. Mass culture = commodities produced for max pro t by the culture industry. Not from the masses, for the masses. People are either working for waitress, and then they paying for entertainment from advertising. They were watching online movie rather then meeting their friend. They were stay inside their home and consuming the advertising.
