SOC 001 Lecture Notes - Lecture 30: Symbolic Interactionism, Labeling Theory, Shors

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Contrary to the conflict perspective, sees the media as valuable. 1) information: allows the spread of information needed for social institutions. 2) values and norms: helps instill values and norms that allow society to. 3) entertainment: media helps keep people happy function smoothly. A functionalist analysis of media effects on health suggests that the media helps society function by improving human health. Spread valuable information: public media campaigns can stress the importance of exercise, eating correctly, vaccination, e. t. c. Find information: can use media to find information to benefit their health. Whether you should go to the doctor or not. Mixed view: media can promote domination or improve livelihoods. Basic claim: media helps to construct our social reality. It creates and spreads symbols that become the basis for our shared understanding of society. Focus: these symbols are used for our social relations and shape them. Symbolic interactionists: believe socialization is more complex and that we are able to resist the media.

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