MKT 3401 Lecture : MKT Notes
Document Summary
Learn how to market yourself: you have to be able to show them that your personal brand can attract business and bring business to the company, 2. You have to sell yourself: what separates you from the next person, 3. You have to be able to know people: you have to be able to network, 4. Maintain contact: you have to be able to maintain relationships, especially when they get strained. Creativity: need to use creativity to solve a problem. What good is your creativity if you cant sell it to the person across from you: 2. It is the ability to be able to hear no but not be offended and still try and work through the problem and maintain relationships: 3. Enthusiastic: cant be a cheerleader all the time, but you have to be excited about what you are doing, 4. Smart: smart is also figuring things out.