ISYS 250 Lecture Notes - Lecture 9: Multinational Corporation, Root Mean Square
Document Summary
Increased importance of global products in international marketing e orts. Important factor in purchasing and the supply chain. Large global organizations can reduce costs in purchasing, manufacturing, and distribution. Major factor in the widespread use of global information systems. Part of daily life in most parts of the world. Facilitate communication between headquarters and subsidiaries in other countries. Incorporate technologies and applications found in a typical information system. Depending on the system"s use, a gis consists of a network for: e-mail and remote data entry, audio, video, and computer conferencing, distributed databases. Small companies take advantage of existing public network providers for multicountry communication. Organization with assets and operations in at least one country other than its home country. Gis should collect, process, and generate information in formats suitable for each type of support. Tactical support - concentrates on medium-range activities that enable rms to achieve long- term goals. Strategic support - includes broad and long-term goals.