COMM 1225 Lecture 6: Social cognitive theory

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Suicide contagion and social media: the dangers of sharing genie, you"re free". Major criticism of media coverage for publicizing specific details of suicide (it can serve as advice/tips) Academy highlights a benefit of suicide", presenting it in too celebratory of a light, as if it were a solution. Research has been done on media coverage as a risk for suicide: 4x more likely to find a copycat effect when story based on real celebrity (robin williams) vs. fictional character (any suicide from a movie, book, etc. ) We can explain this using social cognitive theory. Albert bandura social psychologist, most living cited psychologist. Embraces and interactional model of causation in which. All operate as interacting determinants of each other. Triadic reciprocal causation mutual influence between three different factors. Distinctly human traits: self reflective capacity we reflect on our own performance (our past behavior) and.

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