PSY-8 Lecture Notes - Lecture 24: Social Exchange Theory

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Study showed that women who merely smell the pheromones of another will get on the same menstrual cycle. But for the most part pheromones have not been shown to matter at all, despite all the research by the perfume industry. Crossing a deep gorge in a national park there was a rickety bridge and a strong bridge. Males were stopped through each bridge by a female researcher pretending to be a park ranger who would ask them about what they thought about the park. Result: men stopped on sturdy bridge found woman far less attractive than men stopped on rickety bridge. Male subjects wear headphones that randomly assign a heartbeat to each different model (men are told its their own heartbeat but it isn"t) A week later, (without headphones) men with increased heart rate assignment find that woman more attractive. Opposite sex partners in groups of 4. In 1 condition, partners were told to publicly touch feet together under table.

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