PSY 250 Lecture 13: Designing your Questionnaire
17 Mar 2016
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Survey research: step 1: designing your quesionnaire. Step 1: designing your quesionnaire (coninued): write efecive items. Pilot tesing and revision: get a group of 15-25 people and test items the small group of people and get their feedback. Then you revise the items based on the pilot tesing and repeat the process. Avoid vague quesions: you never want the paricipant to try and think about what you"re geing at. Vague: how do you feel about the movie? . Precise: would you recommend this movie to a friend? . Avoid unnecessary negaives: don"t make the paricipant do mental gymnasics (double negaives). Bad: should the president not nominate a liberal? . Avoid double-barreled items: if it is double-barreled, it is asking you two quesions in one quesion. Db: when thinking about the incident, i got upset and sought help. Better: when thinking about the incident, i got upset. When thinking about the incident, i sought help.
