BA 3301 Lecture Notes - Lecture 21: Sarah Mclachlan, Pathos, Microsoft Powerpoint
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If you pretend to feel powerful then you(cid:213)ll feel powerful. Presence makes a speech successful (cid:210)fake it till you become it(cid:211) Week 2 video notes writing is a process. Plan > draft > generating feedback > revising > edit/proofread. You do not know the audience don(cid:213)t assume determine purpose of writing study the audience. Default audience: needs more guidance than you think. @work just get to the point don(cid:213)t write in excess (cid:210)what(cid:213)s in it for me(cid:211) focus on the audience needs and expectations. Move away from sender focus and more towards audience focus. Comma placement separate intro punctuate coordinating conjunctions separate items. Development: body follows up on intro/logical and reasonable. Composing sentences develop emphasis use active and passive voice effectively variety avoid sentence (cid:223)aws. Communication: sender has idea > sender encodes idea > sender selects channel and transmits message > receiver decodes message > feedback returns to sender. 3-x-3 writing process: prewriting > drafting > revising.
