Women's Studies 2161A/B Study Guide - Final Guide: Sex Education, Hegemonic Masculinity, The Hunting Ground

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Those who do and do not have access to the means of production. It is distribution inequality formed around the basis of capitalism expressed by economic differentiation. There was a rise of consumerism in the 20th and 21st century. We now produce an identity based on our consumption of products. Consumer boom: identities created trough the selling of goods/services in order to produce an identity/lifestyle. This is a life of constant and continual improvement. The right labels, clothes, furniture, body, makeup, house, and car all become markers of belonging and acceptance. Through neoliberal discourse, these ideas recoded as universal and attainable for all. Lacking value: exploitation and demonization (particularly when we think about media/reality tv) Class inequality is reproduced pathologically, so that class relations are not only economically but also deal with superiority/inferiority, normality/abnormality, and judgement/shame. Not everyone can afford to have access to these products.

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