BPL 5100H Study Guide - Quiz Guide: Xfl, Cash Flow, Succession Planning
30 Oct 2018
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Organizational: family-run business, quick decision-making, low capital expenditures - valuable. Human: wrestlers with acting capabilities, good script writers- Innovation: capabilities for developing compelling characters and storylines - very valuable. Reputation: strong brand name, relationships with sporting arenas, relationships with television networks. - very valuable. Related diversification through books, music, merchandise, online entertainment has been more successful. Live shows formed content, characters leveraged in stories. Unrelated diversification through a restaurant and extreme football (xfl) was not as successful. May have even resulted in lack of focus on core business. Further expansion into feature films and tv shows could involve alliances with established firms. Will allow using partner expertise to improve quality of content and wider distribution. Relatively unrelated initiatives such as xfl could have been implemented using an options approach. Staying under the radar of powerful rivals like nfl, not provoking head-on conflict, complementing their offerings. Growth in reality shows and real sport programming, mma.
