MEDIAST 10 Study Guide - Midterm Guide: Intertextuality, Frankfurt School, Yankee Candle

97 views52 pages
10 Jan 2018
School
Department
Professor

Document Summary

Example: media saturates our everything lives and rhythms, media evolve over time. 4: technology, genre and storying forum: from words to video and photo online (sounds and picture based form) Industries and business model: ad company using social media to promote. it creates lots of producers on youtube, Idea about social rules and roles: eg: the body type, which makes people compare their body to those on the social media. Improvement to their lifestyle -ve: eliminate their self-esteem. 3: present images & instance of normal vs. Abnormal : ask us to consider where we t in. Ex: television, radio, internet, newspapers, magazines, books, billboards, video games, music and other forms of media. The ability to access, analyze, evaluate and create media. All media are texts that can be read for meaning. Reading requires an active process of interpretation. Media texts are representation that help construct our realities. Youth and adults are better able to understand the complex messages.