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SMG MK 487 Study Guide - Midterm Guide: Bass Diffusion Model, Unique Selling Proposition, Conjoint Analysis

United States

Branding

Marketing

CHIARA LONGONI

Boston University

General Psychology

Introduction to Finance

The Dynamics of Leading Organizations

Introductory Microeconomic Analysis

Introductory Macroeconomic Analysis

Business, Society, and Ethics

Strategy, Innovation, and Global Competition

Introduction to Law

SMG MK 487 Study Guide - Final Guide: Marketing Buzz, Brand Equity, Customer Switching

SMG MK 487 Study Guide - Midterm Guide: Cognitive Dissonance, Switching Barriers, Decision Rule

SMG MK 487 Study Guide - Midterm Guide: Bass Diffusion Model, Unique Selling Proposition, Conjoint Analysis

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