SMG OM 323 Study Guide - Midterm Guide: Life-Cycle Assessment, Iso 14000, Concurrent Engineering
13 Jun 2018
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New Product Development Key Points (I)
● Product development is a challenging, cross-functional process with big cost and time
implications
● NPD funnel
○ The stages of the NPD process
○ The gates create a funnel
● Target costing
○ Works downward from target price and margins
○ Brings the challenge of the marketplace back to designers
New Product Development Key Points (II)
● House of Quality
○ Brings the voice of the customer to design engineers
○ Know the different parts of the house and how to use them
● Be familiar with design concepts and terminology
○ Standardization, mass customization, postponement,modular design, robust
design, reverse engineering,concurrent engineering, computer-aided design,
component commonality, Kano model, etc.
● Prototype: an approximation of the product used for learning and communication
“Braun” Case Key Points
● What is good design?
○ Functionality, aesthetics, manufacturability, profitability, strategic fit
● Link design to strategy
● Surface design conflicts early
● Cross-functional interaction is key
● Challenge people to be creative
● Target costing is one technique to accomplish this
Sustainability Key Points
● Businesses have many reasons to pursue sustainability
● Be familiar with sustainability concepts and terminology
○ Life cycle assessment / ISO 14000 / ISO 24700
○ Recycling / remanufacturing / design for disassembly
● Eppinger’s key points
○ Analogy with quality movement: from “sustainability costs more” to “we can
save money”
○ Companies often start with operations, then realize most of the wastes are
designed in – it’s a materials problem
find more resources at oneclass.com
find more resources at oneclass.com
Document Summary
Product development is a challenging, cross-functional process with big cost and time implications. Works downward from target price and margins. Brings the challenge of the marketplace back to designers. Brings the voice of the customer to design engineers. Know the different parts of the house and how to use them. Be familiar with design concepts and terminology. Standardization, mass customization, postponement,modular design, robust design, reverse engineering,concurrent engineering, computer-aided design, component commonality, kano model, etc. Prototype: an approximation of the product used for learning and communication. Target costing is one technique to accomplish this. Businesses have many reasons to pursue sustainability. Be familiar with sustainability concepts and terminology. Life cycle assessment / iso 14000 / iso 24700. Recycling / remanufacturing / design for disassembly. Analogy with quality movement: from sustainability costs more to we can. Companies often start with operations, then realize most of the wastes are designed in it"s a materials problem.
