GEB 2011 Study Guide - Quiz Guide: Laser Printing, Small Favor, Sales Promotion
Document Summary
To achieve the goals of a bad-news message, you should (pg. 191: supervisors, subordinates, readers who prefer the indirect approach, readers you don"t know, customers. supervisors, when you use the direct plan for a bad-news message, you should (pg. 191: relevant, supportive, neutral, short, controversial controversial, which of the following is the most effective buffer? (pg. We appreciate your long-standing interest in our products: which of the following would not make a good buffer? ( pg. 192: compliment, general principle, understanding, agreement, clich clich , one way to justify your decision in a bad-news message is to (pg. 193: buffer, explanation, negative news, closing, apology explanation, which of the following should not be a practice in discussing rationale in a bad-news message? (pg. 193: explanations should convince the reader that the decision is reasonable, reasons should be presented convincingly and honestly, the receiver of third-party benefits should be discussed, don"t sound selfish, use company policy to reinforce reasons.
