MGT 30220 Study Guide - Final Guide: Social Dynamics
Strategic Management Study Guide
• What is the CAGE Framework?
o Similarities and differences between countries
o Cultural:
▪ How similar are Canadians to us? Language? Religion? Values?
o Administrative:
▪ Formal regulations and rules, government structure
o Geographic:
▪ Physical adjacencies, border relations, topological, climatological
o Economic:
▪ GDP, GDP per capita, typical income, infrastructure
o Example for Beer Industry:
Cultural
Administrative
Geographic
Economic
-Social dynamics
-Reasons for drinking
-Religion
-Taste preferences
-Perceptions of beer
Presentation of
product
-Drinking age
-Shipping regulations
-FDA
-Advertising
regulations
-Tariffs on imports
-Climate relevance
-Physical
characteristics of land
that may favor
production of certain
beers
-Correlation
between income
and consumption
-GDP/Capitalism
-Income
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