BUS 441 Study Guide - Midterm Guide: Continual Improvement Process, Fits, Middle Management
19 May 2016
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Document Summary
Heavy accent but books were well written. One of the best management consultants in the u. s: analyzed more companies than anyone else. Characteristics of well run companies: long term direction/planning: 10 years. 10 rule: cost goes up with stages in multiplier of 10, it teaches us the importance of planning, ex. It industry always jumps into implementation too quickly cuz tech works in timely manner so they need to get before their competitors (the nature of the industry) Customer marketing definition: someone that buys your product. Customer management definition: customer supplier model (csm) someone who"s the recipient of your work. Ex: at&t: largest, most profitable company in the world, press said there were anti-trust issues but that was not true, ceo charlie brown one of the most ethical managers. Wasn"t managing for the future, but for today. If you manage for today, you risk missing opportunities.
