POL S 101 Study Guide - Midterm Guide: Howard Kurtz, Pew Research Center, Plausible Deniability
Document Summary
Be prepared to explain american political culture as it relates to. Money in politics and media (using all resources listed) Valence voter theory people will vote for candidates based on the symbols they are associated with. Politicians want to associate opponents with bad symbols military failure, weak, bankruptcy, overly intellectual, pulling themselves up by their bootstraps (american ideal, self made) Valence politics the structural difference between valence and position issues has a darker side for those who become linked to the negative symbols of valence politics (287) Donald trump is associated with the idea of winning and he is hoping that people overlook all of his history and political policy positions. Retrospective voting theory looking in to the past at the effectiveness. Fiorina people punish a candidate based on. Prospective voting theory voting based on the plans and promises a candidate has put forward, looks to the goals for the future.
