SOCECOL 10 Study Guide - Final Guide: Informant, Drug Abuse Resistance Education, Qualitative Research
4 Jun 2016
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Fall 2015: there are two parts to this question. In order to understand how researchers decide whether to use qualitative or quantitative analysis in their research design, one must first understand the differences between qualitative and quantitative data analysis. Chambliss and schutt in making sense of the social world, quantitative data analysis is statistical techniques used to describe and analyze variation in quantitative measures (p. 167). This means that quantitative analysis uses numbers and then the surrounding text to elaborate the analysis, whereas qualitative data analysis uses textual data rather than numbers (dalton lecture 7, Also in making sense of the social world, chambliss and schutt define qualitative data analysis as techniques used to search and code textual, aural, and pictorial data and to explore relationships among the resulting categories (p. Researchers decide whether to use qualitative or quantitative analysis in their research based on the research question they are given and asked to research (dalton lecture 7, 11/9/15).
