PSYC340 Study Guide - Midterm Guide: Random Assignment, Takers, Stroop Effect

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Inattentional blindness: attention is limited and selective and we seem to grossly overestimate how aware we are of our surroundings. Change blindness: there are some cases even without divided attention when we are still terrible at noticing changes in our surroundings (gorilla video) Early selection hypothesis: attended info is privileged from the start. Chicken dance : selective attention and inattentional blindness--all chickens must have motion so explosion doesn"t stand out. People can only listen to one message at a time. Messages that differ along physical dimensions (pitch, intensity, location, etc) make it easy to attend to. Based on low level characteristics (volume, quality) but not meaning. Multitaskers instructed to complete a series of tasks (ex: check movie times, fb, etc) at convenient points during lecture. Both groups given mc test 40 questions (20 factual/ 20 conceptual) Ivs: group, multitasking, non-multitasking, type of question factual a, conceptual. Dvs: mc test (performance) factual a: conceptual.