PSY-124 Study Guide - Midterm Guide: Likert Scale, Observer-Expectancy Effect, Semantic Differential
Document Summary
Assessing the quality of a survey question using criteria discussed in lecture. Understand types of response formats and when to use them. Allow people to say just about anything. Do not use this question based on emotions. True or false --- i have bad anxiety (bad example) Good to use for attitudes or feelings. Depression is a treatable disorder (strongly agree, somewhat agree, neither agree/nor disagree, somewhat disagree, strongly disagree) Participant marks where they are between the two words. Understand different methods of behavioral recording with observational research. Rating a participant on some scale to research texting and driving. Identify examples of observer bias, observer effaking goodfects, reactivity, faking good. Ex. even though two people are watching the same video, the observer"s expectations played into their results/answers. Ex. the observers do something to directly change or interfere with what they are studying. Had a cue that had him stop stomping at the correct number.
