COMM 393 Chapter Notes -Calgary Sun, False Advertising
Document Summary
Provincial court convicted and accused on virtually all the counts. Competitors and investigators tried to buy certain model of television during period advertised for sale at a bargain price. Sales people told would-be buyers the sets were sold out. Some failed, others were not honoured by accused. Inventory records show they had 5 before period in question, and two fairly late in period in question. Accused appears to have been in a large way of business, and to have had two branches in calgary alone. Advertisement clearly related to both calgary stores and was run repeatedly. Advertisement placed in the calgary sun large circulation. None, if any, had the chance to buy the tv. Bait-and-switch advertising shoppers rebuffed in attempt to buy the tv, and steered toward other more expensive sets. Failed to supply the goods advertised in reasonable quantities.
