Psychology 2720A/B Chapter Notes - Chapter 9: Intensify, Affirmative Action, Ambivalent Sexism

• School: Western University
• Department: Psychology
• Course: Psychology 2720A/B
• Professor: Clive Seligman

Document Summary

Prejudice: strongly held negative attitude toward members of a group. Discrimination: negative, harmful behavior toward people based on their group membership. Genocide: an attempt to systematically eliminate an ethnic group through the banishment or murder. Overt discrimination is less common today than 20 or 30 yrs. Some people can say they are not prejudice, but can still have a bias against certain members of a group (ex. Of margot kidder, people made fun of her bipolar disorder) Implicit attitudes individuals automatic, unconscious evaluations of a target: some people possess unfavourable implicit attitudes toward a disadvantaged group but are not consciously aware of these negative automatic responses. Gaertner and dovido 1986, argued that old fashioned blatant racial discrimination has been replaced with a more subtle and ambiguous discrimination. Many majority groups (white canadians) have conflicted feels toward minorities (asian and aboriginal canadians)