Psychology 3740F/G Chapter 3: Psych 3740 Chapter 3

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Chapter 3: the influence of attitudes on information processing and behaviour. Knoblock-westerwick and meng: conducted two test sessions to study people"s choice of political messages. In contrast, when information is likely to be novel, higher levels of ambivalence or uncertainty predict the preference for pro attitudinal information. When people are confronted with more ambivalent information, they spend more time scrutinizing it. The influence of attitudes on how information is interpreted. Vallone, ross and lepper: examined how individuals with different attitudes about. Palestine views both viewed the stories as being biased in favour of israelis. Knowles, lowery and schaumberg: found that an implicit measure of prejudice against. Blacks predicted americans opposition to health care reform plans but only when the plan was attributed to obama not clinton. They also examined the two primary candidates in the 2008 election and found that preferences for who would win shaped their expectations regarding who would win over time.

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