EC120 Chapter Notes - Chapter 4: Perfect Competition, Marginal Utility, Frozen Yogurt

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12 Mar 2016
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Market- a group of buyers and sellers of a paricular good or service. Price and quanity are determined by all buyers and sellers as they interact in the marketplace. The demand curve: the relaionship between price and quanity demanded. Quanity demanded is the amount of the good that buyers are willing and able to purchase. Law of demand- demand falls when prices rise. The variables that can shit the demand curve: Income- lower income means less money to spend on most goods. If price of a burger goes up, the demand for pizza will go up because people will go get the cheaper opion. If the price of a burger goes down, the demand for pizza will go down because people will switch over and go back to the pizza. If the price of your subsitute product goes up, you shit your demand curve to the right, symbolizing a higher demand.

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